ABOUT XAPADS MEDIA:

Xapads has launched “Pulse – Be seen, Be Heard”, that leverages the power of AI + Human Intelligence to push the boundaries of contextual brand suitability in video advertising. Pulse is built over YouTube and Instagram platform that enhances the media spent with better Brand Safety & Precision Targeting.

We are calling out Programmatic Ad Managers who would love to be part of this AI + Human Intelligence revolution that will change the face of Youtube Advertisement.

POSITION AND REQUIREMENTS:

1. Hands-on experience working with online advertising platforms and analytics tools like DV360, Google Campaign Manager, YouTube, Meta, etc.
2. Ensure DV360 and TrueView best practices with a focus on platform expertise, consistency, and quality of work delivery.
3. Well-versed with Programmatic Strategy and life-cycle, selection, deployment, and usage of programmatic technology.
4. Manage end-to-end digital media campaigns and seek new areas of opportunity: Build and plan digital media strategies, channel, and budget recommendations, set up campaigns delivering maximum business impact.
5. Experience with online marketing metrics such as VTR, Viewability, Truview, ROI, clickthrough rate, cost-per-click, cost-per-action, conversion rate, average order size, etc.
6. Provide benchmarks and tracking reports to clients, and Media Team on key performance indicators.
7. Demonstrated ability to collaborate successfully and build relationships with internal teams, suppliers and clients.

ROLES RESPONSIBILITIES:

1. To lead or be a part of the team to run Display campaigns and maintain KPIs, Hygiene, andP&L.
2. Ensure DV360 and TrueView best practices with a focus on platform expertise, consistency,and quality of work delivery.
3. Coordinate with Creative teams (internal and client-side) to get creatives as per the guidelines of requested panels.
4. Responsible for identifying and managing campaign KPIs as agreed upon by sales & agency.
5. Analyze campaign data, and make applicable optimizations to campaigns to meet the campaign goals.
6. Maintain P&L for executed campaigns.

QUALIFICATIONS AND SKILLS:

1. The candidate should have minimum of 3-4 years relevant experience in DV360.
2. 2-3 years of experience in adserving TM (tag management) vendors like DCM, GTM , Adobe etc
3. Working experience in Agency, Trading Desks or Programmatic Tech Partners

HOW TO APPLY:

To apply for this position, send an email to our careers mailbox (careers@xapads.com). In the email make sure to include your resume and any additional information you would feel relevant for this role.